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Essential Considerations When Starting A Business

Starting a business can be exciting, but also overwhelming and challenging if you have not properly prepared for your new venture!

This guide will take you through some essential considerations of starting a business.

Business Plan

Business plans are vital if you want your business journey to start on the right track! You don’t have to start with a comprehensive plan, you can write a one-page plan that’s succinct and easy to understand. Keep in mind, however, that if you intend to apply for funding, you will need a longer and more comprehensive plan.

A business plan should include your target market, potential customers, competitors, projected income and expenses. It can also include your business idea and why investors should invest in your business, if applicable.

Business Structure – Protection

It is important to choose your business structure wisely as it will affect how much tax you pay and what laws will apply to you.

The main types of business structures include:

  • sole trader;
  • partnership; and
  • company.

Your choice of structure will affect your administration burden, tax, legal status, and ability to raise money through selling shares.

We recommend you speak to one of our experienced lawyers to discuss the pros and cons of different business structures to determine the most suitable structure for your needs.

Registrations and Licences

There may be licences and permits you will need in order to conduct business activities or help protect your business and employees. Licensing and permits usually vary between states, local laws, and industry.

The licences and permits you need will depend on your:

  • business type;
  • business activities; and
  • business location

You can find all the licences and permits needed for your business on the Australian Business Licence and Information Service (ABLIS) website.

If you are confused and unsure exactly what registration and licence requirements apply to your business, we recommend you speak to one of our experienced lawyers.

Insurances – Protection

Before choosing an insurance policy for your business, you should evaluate your insurance needs.

It’s important to consider each type of insurance and whether it’s something your business needs. Some insurers also provide insurance package policies tailored for different business types.

Types of business insurance vary and usually provide protection for:

  • business assets and earnings;
  • customers and employees; and
  • business owners.

This list is a general guide only and should not replace professional advice tailored to your circumstances.

Protecting your IP and Trademarks

Choosing a business name to build your brand is one of the most important decisions you’ll make. There is a common misconception that registering your business name or purchasing a domain name gives you the same rights as a registered trade mark, however it does not! A trade mark, on the other hand, will give you exclusive rights to that name.

It is vital to understand that trademarks give you the right to take legal action to prevent others from using your mark, so it is important to register the name as soon as possible.

We strongly recommend you seek legal advice to advise you on any intellectual property matters.

Get Professional Help – Accountant/Legal Advisor

Different types of advisers are available to help you with financial, taxation. legal and other business needs.

Obtaining legal advice is vital for running your business. There will be times when you will need advice on specific legal issues such as contracts, debt recovery, insurance, intellectual property, general business advice and more. For example, information on laws and regulations regarding employment and anti-discrimination in the workplace and all the laws that apply to your business and what you must comply with.


Starting a business requires careful planning and preparation.

Although you may be excited and eager to start your business right away, it is important to plan, organise, prepare and seek relevant professional advice before jumping headfirst into starting your business.

If you or someone you know wants more information or needs help or advice regarding starting a business, please contact us on (03) 9592 3356 or email or fill in the web contact form here:


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Essential Considerations When Starting A Business : City Pacific Lawyers

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City Pacific Lawyers Melbourne has established a reputation as a respected law firm providing quality legal advice and services to corporations, SMEs, businesses, and individuals for over 20 years.